When I was asked to go to IBIZA for a few days to film a LEXUS Commercial with Mark Ronson, of course I jumped at the chance! Experience Amazing!
Lexus is a Japanese Car company with one of the worlds Largest Luxury Eco friendly line. Recently they Launched their knew LC 500 model which is a super sporty car that is so slick and I can guarantee you all would love it.
As I said the Location was Ibiza, one of the most beautiful islands in the Mediterranean Sea. Everyone associates Ibiza as this insane Party Island with the worlds biggest clubs, which it is, however it also has some of the most picturesque landscapes and views. So when Lexus decided to use amazing backdrops in their commercials, what better place.
Mark Ronson, known for producing music for Amy Winehouse, Bruno Mars is one of the worlds biggest DJ’s and Grammy Award winner and has become the face of the new Lexus LC500 Campaign.
The concept of the commercial was to promote the launch of the new Lexus LC 500 Car in an almost LA LA Land real life movie vibe. We was surprised into this wedding format and then put into the vehicle and filmed driving the car. Along the journey there was a few surprises with dancers and actors, every reaction in the video is genuine as we wasn’t prepared as to what was happening as they wanted it all authentic. At the end of the commercial you can see me surrounded by dancers with Mark Ronson viewing from the side. It honestly was such a fun experience and I LOVE how it all looks finished.
We was fortunate enough to be staying at one of Ibiza’s leading hotels, The Ibiza Gran Hotel, which I highly recommend. Its located in the beautiful old town on the harbour. It has the luxury of leading nightclub Pacha across the street or beautiful explorations in the old town the other side.
I have attached the commercial below for you to see, along with some images of the trip! I really hope you all enjoy it but I honestly wish I could have taken you all there as in the flesh it was UNBELIEVABLE and such a fantastic experience.
Enjoy and don’t forget to follow my Instagram: @Benny_Hancock